Our brainstorming meeting to find a new name for our eNewsletter was great fun Wednesday night. We’ll unveil our new name when we publish our next issue in a few weeks, but I thought I’d share some of our rejected ideas:
- DDP Hotspot (we thought our signature blue colors didn’t fit the name)
- DDP Libra (ok, not many of us got that one)
- Pulp Friction (uh, no – some of us loved it but – no)
- Don’t Read This! (reverse psychology says you’d have to open it)
- The Data Dump (again, uh, no)
- News You Can Use (we all liked it but it’s overused)
- Eco Pages (“No trees were harmed in the creation of this product….save the planet, recycle the ideas in this newsletter”)
- The DDP Staple (not bad, but it didn’t make the cut)
- Chips & DiP (if you have to explain it, it doesn’t work)
- The Publishing Algorithm (actually, several of us really liked this but we figured it was too intellectual, aka boring)
- Warm Apple Cranberry Crisp (wait a minute, that was the dessert menu…well, by then we were throwing out weird ideas…I personally liked “The Crème Brûlée” – yeah, we could make that work!)
Heard around the table:
“How do you teach a duck to do that?”
“See, they always go straight to the booze.”
“I’m totally de-ticked.”
“People are delicate flowers.”
“The gooner has gotten out!”
“Now that’s how you do a tagline!”
You had to be there to make sense of it. Many thanks to all who participated.
And to file under “Did you know”…
…that Kristi Yamaguchi is not only a world-class Olympic skater and a Dancing with the Stars champion, she’s also a competitive eating champion!
BTW, despite all our brainstorming, we’re not confident that we’ve struck upon the name. If you have any ideas, please email me at sandy@DataDesignsPublishing.com.